You shouldn’t turn it off because Apple makes millions of $$$ from it; you should turn it off because personal data collection is just bad
I’d say both, don’t make the rich richer
especially when the rich have no hesitations to comply and cooperate with fascist regimes
And when said corporation’s CEO gives the fascist dictator a golden trophy on live TV.
Context?
Gives me a 403 error.
Found the info through the url. Gosh that’s fucked up. Gold Apple trophy for the Nazi leader. Smh
CEO kissing the ass of the Nazi leader who doesn’t even know his name
don’t make the rich richer
But my stock gains! This feature adds fractions of a cent to each share. Where’s your sacrifice for
themygreatermediocregoodwealth extraction?
Does turning it off stop the data collection, or just stop them from using it to show you targeted ads?
I ask myself “do the consequences of them doing something bad, outweigh the money they make by doing it anyways?”. Individuals might have, and follow, moral principles. Large companies do not.
Class action lawsuits can be a good motivator.
You may want to add instructions on how to find the setting.
EDIT:
You need to go to:
Settings -> Privacy & Security -> (scroll down) -> Apple Advertising
Thank you! The following negativity isn’t directed at you in any way, because this is very helpful (for now).
But something that annoys me about apple is they like, move settings around constantly and change the names of settings. So if you’re having some issue, guides like this with specific detailed instructions end up outdated and lead to dead ends, and not even the search function helps. Almost every issue I have I end up having to look up a second guide on how to find the modern location for whatever toggle I need lol
My favorite is when you know what setting you want an you try searching it and the app acts like you don’t know wtf you’re talking about
And then you find it later and it is character for character what you searched for. SMH Apple
Android does this too. And every iteration of reorganizing is still bad. In android 4, it was hard to find anything, and it still is. The search function does help but it’s not nearly as smart as it should be.
You should see it on Android where not only does every version move everything around, but every manufacturer seems to re-implement the entire settings screen as well.
They also change their undocumented Settings deeplinks
Undocumented… (rude!)
Not to dismiss this because it’s real but at least for this specific instance search for the title of that view, “Apple advertising” goes right to the setting.
My main complaint with settings are the things found only in setting but searching settings does not surface them.
This happens a lot with family and iCloud+. Passwords was broken out of settings recently and it’s well past time for iCloud and family settings to come out too. Especially family settings which aren’t really device settings so why do they cram them in with my device’s settings when I can’t even consistently access them with setting’s search.
Not sure what you mean? Search works today to find the setting that was screenshotted today, of this there can be no doubt, but I’m talking about two years from now when they rename it to “Unified Marketing” and relocate the setting to “Continuity”
Thanks, was irritating to have OP make this post and not include this info. Turns out I had it off already.
YSK: Android has a similar option, but it is not enforced, so individual Android apps can completely ignore this and still track you.
Correct me if I’m wrong, but all this switch does is make adds relevant/not relevant to you. It doesn’t stop whatever data is needed to make it work, does it?
Nor does it cut into the corporate revenues. They get paid for the ads either way. The odds of you clicking an ad (presumably) go down, though, so the click-through revenue the company would hypothetically get if you clicked on ads will be theoretically diminished assuming you believe the big tech companies aren’t lying about that data to their advertisers as well.
Still better than being spied on. Irrelevant ads are an improvement.
The commenter you replied to seems to be suggesting that the spying still happens
Just spam us based on the actual content being experienced, advertisers, gosh!
Worked just about forever! (Well for however long the web had ads pre-personalization)
It limits the use of a unique device id that can be shared with third parties. AFAIK it doesn’t limit anything for Apple’s 1st party apps that include advertising, like Maps.
Notably Apple is spinning up a demand side platform (DSP) where advertisers can spend money directly on Apple platforms to place ads. That almost certainly means that platform will have full access to relevant user data for their ads customers.
When that setting gets checked, the IDFA gets set to all zeroes per the developer docs. So it definitely doesn’t stop data collection or attempts to target, it just changes that one data point. Instead of an easy “this specific account is associated with this action”, you instead get “someone who clicked the opt-out button is associated with this action - you’re going to have to target them using other details”
At this point they’re shafting the advertisers. They may not be personalized ads to you, but the advertisers don’t know control where their ads show up. They just pay whenever their ads get displayed.
Apple/Google still make the money regardless of “personalized” ads. They still group these users based on some data points like IP location and trends in those areas.
These company’s worth didn’t grow to trillions without profiting off on both ends. Malicious compliance is the name of the game.
Hey, get outta here. You’re supposed to blindly hate apple, sheep.
/s for the stupid (not you).
When you have an android phone you should also turn it off.
Windows has it as well.
Is this bait? Because I’m taking it.
Linux doesn’t have it because doesn’t have ads.
Not bait, but fair point.
Reminds me of the linux distro with an ai assistant: Nyarch
Is this an OS level thing or a per-app issue on Android?
My system blocks adverts to such a degree I don’t know what this looks like!
It’s in global Google settings. Under “all services” > “ads”.

Yes, everyone should do everything they can to avoid seeing advertisements. No one is immune, and advertising is very effective. That’s how Trump ended up as President twice. Yes, that was advertising, all of it.
It’s hard for them to show me ads when I barely look at my phone. It’s hard for them to show me ads through uBlock. I go most days without seeing an intrusive ad. I only see ads on the rare occasion I do online shopping. I do that the same way I shop IRL, as quickly as possible.
It was a bit more involved than “advertisements”. It was a targeted psyop. Cfr Cambridge Analytica.
ALL advertising is a targeted psyop. It’s literally trying to get you to do something you wouldn’t otherwise do.
One of the first things that gets turned off.
Ad tracking of any kind.
AI of any kind.
Notifications for almost everything.
Any other metrics or telemetry that can be disabled without impacting functionality.
Absolutely, notifications are so annoying. Phone and texts are all I want to make a sound. Everything else can wait for me to interact
I have notifications for when there is an Aurora Borealis outside, but that seldom happens…
Supposedly the new Samsung “OneUI 8” upgrade tries to streamline notifications and make them less annoying or attention grabbing. I just upgraded so I’m curious what it’ll be like but according to articles the entire goal of version 8 was to make the device less noisy to the user in general.
I unfortunately have a samsung and their last update for notifications sucked, it split the quick actions and notifications into two divided pull downs.
I dislike the company but that is a good idea.
I agree… that was the last update I did too and I like the split pulldown. That was before the 8.0 update, I haven’t noticed anything majorly different with 8.0 so far though.
I wish there was a way to turn off that Klarna advert in Apple Pay.
Every time you pay there is a ‘Other cards and pay later options’ button. You use it to change to a different card, but when you do there’s an option to sign up for Klarna.
Apple should do better than be promoting shitty BNPL services.
The cool thing is that you can turn it off
We get it, you’re paid by Apple.
Or, I hope someone sucking corporate cock like you do is getting paid at least,.
I’m going to save this comment as an excellent example of someone who is a “fanatic”. Someone who believes that the only way someone could disagree with them is if they were paid to do that.
The irony is lost on you.
Guess you’re just a free corporate hoe after all. I feel sorry for you. Not even getting paid to lick those boots clean.
I’m sorry to hear of your troubles. Best wishes.
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Everyone says Apple cares about privacy. Why is this even there?
If they cared less you wouldn’t even get the option
Google and Facebook do the same thing, doesn’t make them any more privacy friendly.
Google and Facebook don’t enforce these kinds of setting onto their internal apps
When you tell iOS to not share info with applications it actually doesn’t share that info with applications. Facebook sued Apple over this.
Look, I don’t worship Apple but it’s just wrong to say they aren’t wayyy more protective of privacy than almost everyone else
Edit; violating apples privacy rules subjected Facebook to legal liability (https://www.forbes.com/sites/kateoflahertyuk/2022/09/22/facebook-keeps-giving-users-more-reasons-to-delete-their-accounts/)
Fb sues Apple for letting users choose not to share information at the system level (https://business-law-review.law.miami.edu/battle-tech-giants-apple-facebook-clash-consumer-data-privacy/)
Apple may block third party from accessing your info, but they won’t block themselves from doing the exact same thing Google does.
Apple collects information sure but it’s nowhere near as much as Google does and this is verifiable.
None of these companies are good but Apple is by far the least bad when it comes to respecting your privacy
Not true. They’re required by law.
Incorrect
GDPR Article 7:
Art. 7(3): Users must be able to withdraw consent at any time, and it must be as easy to withdraw as to give → This is why an opt-out must exist.
There are 2 reasons a big corporation will ever do anything:
-
Make number go up
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Avoid number going down due to bad PR, government fines, etc.
This probably falls under #2.
Apple does sell privacy. They market it as a feature.
And their hardware sales margins are hilarious.
So in this case they do have some incentive for privacy/security.
They do even better - they sell the idea of privacy. Then they’re free to double dip.
Or triple dip if selling in a place like China.
-
Apple doesn’t care about privacy. Apple cares about one thing: money. Their first advertising platform failed to take off, so they turned on their marketing machine and manipulated people into believing that their failure at trying to sell you out was actually some kind of corporate benevolence. There has never been anything further from the truth. Wave a dollar bill in front of Tim Cook and he’ll defile his grandmother’s corpse.
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Funny. Because apple says they respect my data security and privacy first and foremost and as we all know, lying in advertisements isn’t a thing.
Their hardware would be too expensive without this subsidizing it.
Their hardware is too expensive even with this subsidizing it


















