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The same as the pink ribbon for breast cancer: awareness. “Why is everyone praising Clippy?” becomes “Who the hell is Louis Rossman?” becomes “Why is Rossman so angry at tech?”.
But beyond a certain point, I think it just adds noise. Rossman’s original intention is to educate people about anti-consumer practices, and more importantly, to call people to action. Many people will stop at Clippy because it feels like they did something without any real effect. It becomes a feel-good pretend non-activism, like Kony 2012, or that one time David Guetta ended racism.
The same as the pink ribbon for breast cancer: awareness. “Why is everyone praising Clippy?” becomes “Who the hell is Louis Rossman?” becomes “Why is Rossman so angry at tech?”.
But beyond a certain point, I think it just adds noise. Rossman’s original intention is to educate people about anti-consumer practices, and more importantly, to call people to action. Many people will stop at Clippy because it feels like they did something without any real effect. It becomes a feel-good pretend non-activism, like Kony 2012, or that one time David Guetta ended racism.