The White House has answered what had been one of the major outstanding questions regarding its pending deal to transfer TikTok’s US operations to a majority American ownership group: Under the agreement, the app’s algorithm will be operated in the United States and overseen by Oracle.
The appeal isn’t the format of the content per se, it’s the algorithm. The way it learns exactly what will keep you swiping makes it addictively entertaining.
Never understood the appeal of a constant stream of short form videos so I missed that bus as well. Don’t regret it one bit.
The appeal isn’t the format of the content per se, it’s the algorithm. The way it learns exactly what will keep you swiping makes it addictively entertaining.